• Home
  • About
  • Books
  • Programs
  • Latest News
  • Contact

Dick Couch

Author and Speaker

  • Home
  • About
  • Books
  • Programs
    • Keynote Presentation
    • Writing Workshops
  • Latest News
  • Contact
    • Request Keynote
    • Contact Dick Directly
    • SOF Forum

Cowboy Ethics

March 14, 2016 By Dick Couch

As many of you know, I have keen interest in ethics and moral conduct–as it applies to military application and in personal development. This interest was sharpened during the year I taught ethics at the Naval Academy (Moral Reasoning for Naval Leaders) and found its way into print in the form of my book, A Tactical Ethic, Moral Conduct in the Insurgent Battlespace. And truth be told, my interest at this stage of my life and career also stems from what, in retrospect, I recall as my own shortcomings in this area when I was a young warrior. So I’m always on the lookout for new and interesting perspectives on ethics and right moral conduct. I’m therefore a big fan of the work of James Owens and his Cowboy Ethics. In particular I like his Code of the West:

1. Live Each Day with Courage

2. Take Pride in Your Work

3. Always Finish What You Start

4. Do What Has to Be Done

5. Be Tough, But Fair

6. When You Make a Promise, Keep It

7. Ride for the Brand

8. Talk Less and Say More

9. Remember That Some Things Aren’t For Sale

10. Know Where to Draw the Line

This is good advice for special operators, former special operators, and just about any of us. Our special operations components all have their individual codes and ethos statements. They all have their place to guide the conduct of our special-operations warriors, yet in my opinion, they are but refinements of these ten tenets of the Cowboy Code. Take heed, pardner, and thank you Mr. Owens.

Filed Under: Articles, News

« To Make a Wordsmith Smile
Chairlift Wisdom »
Dick Couch |US Military Author and Speaker

Books

  • Novels
  • Nonfiction
  • E-books
  • Audio Books
  • View All Books

Featured Upcoming Books

JM1-Cover3unnamed

Latest News

Act of Justice

In case you missed it…

I will be on the Scott Helmer Show today!

Join me Thursday, July 13th on the Scott Helmer Radio Show

My interview with Counterterrorism magazine came out recently

Recent Updates

Act of Justice

In case you missed it…

I will be on the Scott Helmer Show today!

Connect & Buy Books


Copyright © 2023 · Web Design By: Interactive Search Marketing